Cultural Heritage and Arts

The project worked out the game-based service package to attract more people to visit participating zoos (Skansen, Helsinki Zoo, Tallinn Zoo).

NaTac developed tourism sites into accessible tourism objects by using up-to-date, modern and sustainable solutions on infrastructure.

The Forest Trail project created a long distance hiking route. It leads through the most forested lands, regional, nature and national parks of Estonia and Latvia. The total length of the Forest Trail Northern part approximately 1060 km.

The project created a web service and two exhibitions to act as entry points to archipelago tourism. The concept behind this is to strengthen the archipelago regions as a joint tourism attraction by jointly promoting, increasing awareness, and providing easier access to information.

The URBAN ECO ISLAND project piloted new, innovative and smart solutions on two islands (Vasikkasaari in Finland and Aegna in Estonia), to ensure nature protection whilst increasing the attractiveness of the destinations.

The project managed to develop partnering lake areas into a joint sustainable tourism attraction with joint values and to connect the lake tourism service products to it. In the core of the joint tourism attraction and products was the joint positioning theme/brand Nordic-Baltic Lake Trails that was developed in the beginning of the project. Joint positioning theme was utilized in the product development workshops and in developing sales manuals. Based on the joint positioning theme, a Lakesperience marketing strategy was developed.

The Baltic Wings project helped to develop the Central Baltic area as a nature and birdwatching destination.

Swedish, Latvian and Åland partners put their efforts on developing sustainable birding tourism in the region with the help of marketing activities, bird guide training and long-lasting infrastructure investments, such as built birding towers, platforms and hides. Especially capacity strengthening had a major role in the project, and it was done in cooperation with local entrepreneurs, lodges, stores and local food providers.

One of the biggest global trends of today is outdoor tourism, and specially wandering. St Olav Waterway wanted to create The Nordic Camino, a peaceful alternative crossing three countries. Olav Haraldsson (995-1030) was the King of Norway, and after his death he became one of the most important medieval Nordic saints. There are very many St Olav’s churches in the north of Europe.

Project created a network of urban nature sites in Tallinn and Helsinki that can be defined as a joint tourism attraction in two capitals. Project improved, developed and constructed boardwalks and bird watching towers in Paljassaare, Kadriorg and Rocca al Mare in Tallinn, and Viikki-Vanhankaupunkinlahti and Harakka Island in Helsinki.
Target for increase of visitors was 10 000 more visitors. According to data from counters and relevant calculations partners have reported achievement of that target.

During the project the two project partners, Estonian theatre organisation Foundation Vaba Lava and New Theatre Institute of Latvia, collaborated with an aim to raise the entrepreneurial spirit of theatre professionals and to explore and introduce new models of arts and business collaboration.

Many trainings were organised in Estonia and Latvia both for local and joint audiences with theatre professionals. More than 600 people in Estonia and in Latvia attended different kind of seminars, training courses, shadowing processes, working periods with mentors and the final conference.