As its main result, the project connected several historic Hansa towns: Cesis, Limbazi, Koknese, Kuldiga, Valmiera, Pargaujas/Straupe and Vidzeme from Latvia, Pärnu and Viljandi from Estonia and Visby from Gotland and developed a joint tourist attraction based on their Hansa history.
All participating cities made research about their Hanseatic history and heritage. It brought pride to towns and citizens to belong to a strong brand and an important European context. Through the research, also historic recipes were found and are now produced as local Hanseatic specialties.