NatureBizz

Business and Wellness from Green Economy Growth

P4 Skilled and socially inclusive region

4.2. More aligned vocational education and training (VET) programmes in the Central Baltic region

Central Baltic

01.03.2018 - 31.10.2020

€399 933

€311 251

Project Summary:

Because of an increasing demand for natural, healthy and ecological products, enterpreneurs are getting closer to the green movement and the. This green and circular growth offers new business opportunities, to micro entrepreneurs. Yet, there is a true mismatch between demand and supply. We have an abundance of natural resources in the Central Baltic area, but we do not know, yet, how to turn them into green businesses.

The aim of the project is to support the growth and competitiveness of green entrepreneurship by aligning and improving relevant skills. The project is targeted mainly to micro entrepreneurs that exploit local natural resources in their business activities when producing sustainable, small-scale products and services that contribute to human wellbeing. The project provides the means to modernise professional training and redirect skills helping to adapt to changing business environment.

As a result, an aligned, cross-sectoral and professional training programme about green entrepreneurship and business development will be designed and piloted. The emphasis of the programme is in how to develop local natural resources into sustainable business activities.  First, needed skills are identified and aligned through research activities. They are translated into a new training programme whose courses, and study material are all included in an open access online platform. The programme is also piloted online and combined with different experience exchanging events and various communication activities (webinars, information and coaching days, publications)

Lead Partner

Satakunnan ammattikorkeakoulu

Country: FI

www.samk.fi

Partner budget: 165.703 EUR

Amount of ERDF funding: 124.277 EUR ERDF

Project Partners

Vidzemes Augstskola

Country: LV

www.va.lv

Partner budget: 63.523 EUR

Amount of ERDF funding: 53.995 EUR ERDF

Tartu Ulikool, Pärnu Kolledz

Country: EE

www.ut.ee

Partner budget: 49.485 EUR

Amount of ERDF funding: 42.062 EUR ERDF

Södertörns högskola

Country: SE

www.sh.se

Partner budget: 121.222 EUR

Amount of ERDF funding: 90.917 EUR ERDF

Associated Partners

Pohjois-Satakunnan Kehittämiskeskus Oy

Country: FI

ProAgria Länsi-Suomi ry

Country: FI

Dabas aizsardzības pārvalde

Country: LV

MTU Pärnu Lahe Partnerluskogu

Country: EE

Gotland Regional Matkultur

Country: SE

Expected results

As a result of the project a relevant, cross-sectoral professional training programme for green entrepreneurship and business development (appr. 20 ects) is designed and implemented for micro entrepreneurs producing small-scale products and services based on local natural resources. Entrepreneurs learn e.g. to find and target the market niches of green consumers; to develop innovative green products and services that also have positive impact on wellbeing and quality of life; about the certificates in the industry to provide quality; to build and sell the green lifestyle; to market and finance sustainable growth; to access new, potential markets together.

First, skills needed and skill gaps in green entrepreneurship and business development are identified and aligned in the CB area. Then, based on this information, a professional training programme with its curriculum, courses, and study material is designed and implemented where emphasis is in green entrepreneurship and business skills of developing the natural resources into sustainable business activities.

The training programme is targeted as a continuing education promoting lifelong learning to micro, green entrepreneurs and to people intending to be entrepreneurs. In addition, business support organisations and advisors can participate to enhance skills to support the emerging sector to grow. Target group also includes future entrepreneurs (students) participating in pre-incubator activities. The teachers in the CB area are also trained for the new programme. When the project ends, the programme is integrated as a specialisation module to the existing degree programmes and also implemented as a continuing education programme and separate, intensive courses.

The project’s objective contributes to the programmes specific objective of increased share of aligned VET programmes in the CB area by creating an aligned professional training programme.

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